Dr. Taylan Yalcin
- Office Location:
- Beckman Hall 303F
- Bilkent University, Bachelor of Science
Bilkent University, Master of Science
Harvard University, Doctor of Business Administration
- Recent Creative, Scholarly Work and Publications
Yalcin, Taylan, Elie Ofek, Oded Koenigsberg and Eyal Biyalogorsky. “Complementary Goods: Creating, Capturing and Competing for Value.” Marketing Science 32, no. 4 (July-August 2013): 554-569.
Koenigsberg, Oded, Eyal Biyalogorsky, Elie Ofek and Taylan Yalcin. “Never Mind the Complements, Where’s the Value?” Business Strategy Review 24, no.2 (Summer 2013): 79-79.