»Public Relations & Advertising Undergraduate Application

This will take you through the application process for an undergraduate degree in Public Relations & Advertising and make sure you know how it works from start to finish

+-Overview

All applicants to Dodge College of Film and Media Arts are required to submit the Art Supplement via SlideRoom as part of the Common Application.  There is a $10 fee for the process, paid online when you submit your materials.

The following items must be submitted through SlideRoom to be considered for admission to the Public Relations and Advertising program:

  • Dodge College Essay
  • Major Requirement Essay
  • Creative Resume
  • Department Letter of Recommendation*


The Common Application and SlideRoom materials must be submitted by the appropriate deadline or your application will be considered late.

+-Art Supplement Requirements for 2014/2015

Please note that you may only submit Art Supplement materials into SlideRoom for your 1st Choice Major selected on Common App.  No other materials will be reviewed as part of the application process.

Dodge College Essay

Prompt: Describe something that you are passionate about. How has this passion influenced you as a storyteller? How does this passion relate to your future goals?

Formatting: One (1) page maximum in length. 12pt. Times New Roman Font. Single-spaced okay. One inch margins. 

Major Requirement Essay

Prompt: In no more than one (1) page, describe a public relations or advertising campaign that was particularly effective in reaching its target audiences. Examine the overall goal or message of the campaign, how that message was delivered, and if the campaign was successful. This essay should not be based on just your personal opinion; please cite supporting research or information that would support your conclusions.



Format: Essays should be typed, single-spaced, 12 pt. Times New Roman font, one-inch margins on all sides.  Remember to title your essay. 

Creative Resume

Provide a one-page (max.) resume highlighting 5-7 pieces of what you consider to be your best creative work. These projects should demonstrate your ability to convey a story or message through creative, artistic or technical talents. As we are only asking for a limited number of projects, include more recent items and projects in which you were the driving force or had a leadership role. These can include class assignments, projects from jobs or internships, or your personal hobbies and freelance work. Please note you are NOT to submit any actual materials from this resume at this time.  Please use the following format when structuring your resume:

  • Title: title of the project (length of project if applicable)
  • Source and Date of Creation: You may write “freelance” if it was something you did on your own.
  • Description of item: An in-depth description of the piece, the inspiration or objective, and your specific role in its creation. Also list any awards or special recognition you may have received for the piece.

Example

Articles for the School Newspaper

Journalism I class, 2008

I wrote several feature articles on various topics from the constant flooding of the men’s bathroom to vandalism on campus. I also did a film review for every issue. I helped with the    layout of the paper as well as selecting the final photographs.

Letter of Recommendation:

This letter of recommendation should be completed by a person who can discuss your creative strengths. Examples of appropriate people to write this letter on your behalf are art, drama, film/TV, or journalism teachers or a boss or supervisor from a job, internship, or volunteer project where your duties included something of a creative nature. This Recommendation must be requested and submitted through SlideRoom with the rest of your Art Supplement materials. DO NOT submit this recommendation through the Common Application.

 

+-Deadlines

All documents must be uploaded to The Common Application and SlideRoom by the given deadlines. Late applications are only reviewed on a space available basis. Undergraduate deadlines (including international students) are as follows:

FOR SPRING 2014:

  • Spring Regular Admission: October 15

FOR FALL 2014:

  • Freshman Early Action (non-binding): November 1
  • Freshman Regular Admission: January 15
  • Transfer Regular Admission: March 15

+-Notification

Early Action Applicants: End of December through January 

Regular Deadline Applicants: Beginning of March through April

Fall Transfers: Mid-May and June

Spring Transfers: Mid-November and December

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